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This study analyzed how gender roles are portrayed in an EFL textbook entitled “When English Rings a Bell” for second grade junior high school. Qualitative content analysis is used for this study as the research method. The following categories of (1) visibility, (2) equity, (3) gender roles stereotyped or non-stereotyped, are used to answer the research question of; How are the gender roles portrayals in When English Rings a Bell Textbook for Junior High School VIII?. The findings of this study shows that this textbook; (1) portrays balance visual illustration more than only male or female visible as well as only male or female dominated visual illustrations, (2) portrays unequal occupational roles and activities of men holds more various and powerful positions as well as creative and heroic activities, (3) portrays non-stereotyped gender roles.