Universitas Islam Negeri Alauddin Makassar Proceedings, Proceedings of the 2nd International Conference on Social and Islamic Studies (ICSIS) 2022

Font Size: 
THE EFFECT OF EDUCATIONAL BACKGROUND AND SOCIALIZATION ON HALAL CERTIFICATION ON THE INTEREST OF SMALL MICRO ENTERPRISES (SMEs) IN CERTIFYING HALAL PRODUCTS
Sarkawi Sarkawi, Anik Sunariyah, Lailatul Qadariyah

Last modified: 2023-01-14

Abstract


Halal certification is an issue that is currently developing in the business world in Indonesia, especially businesses based in the food sector. This is due to the Mandate of Law No. 33 of 2014, which requires all products circulating in Indonesia to be halal certified. In reality, there are not a few business actors, especially micro and small businesses, who have not certified halal products. Therefore, it is interesting to study whether the background of education and socialization about halal affects their interest in certifying halal products or not. This study used a quantitative research design with 100 respondents consisting of MSEs in Bangkalan Regency. The data of this study was taken with a questionnaire instrument and analyzed with the help of the Smart PLS statistical application. This study concluded that the background of MSE Education has a positive and significant effect on the interest of small micro-enterprises in certifying halal products. In contrast, socialization about halal certification does not have a significant effect. The results of this research will benefit related agencies to increase MSE awareness of the importance of halal certificates for their products.

 


Keywords


Education; socialization; Small Micro Enterprises (SMEs); halal certification

Full Text: FULL TEXT (158-167)