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This study aims to describe the level of need for developing learning models, designing prototypes, testing validity and practicality, and evaluating the effectiveness of the development of a PAI (Islamic Religious Education) Learning Model Based on Character Education for students at SMK 5 Luwuk Timur, Banggai Regency. The learning products developed in this study include a learning model book, a teacher's guide, and instructional materials (lesson plans and assessment instruments). This research adopts a developmental research design following the ADDIE approach (Analysis, Design, Development, Implementation, and Evaluation). A variety of instruments were used, including interviews, questionnaires, observations, document analysis, validation sheets, and test instruments. The research findings indicate the following: (1) The need for a PAI learning model based on character education at SMK 5 Luwuk Timur is evident, as teachers expressed a strong need for such a model to serve as a guideline in integrating character values—such as honesty, hard work, responsibility, and role modeling—into their teaching; (2) The validity test results from experts demonstrate that all aspects of the feasibility assessment of the PAI learning model fall within the "very valid" category. Similarly, the practicality test results confirm that the developed PAI learning model is highly practical, meeting the criteria for effective implementation in the classroom. Then, the implications of this study suggest that the PAI learning model based on character education aligns with the 2013 curriculum format. It is expected that teachers will integrate this model into Islamic Religious Education (PAI) instruction to effectively foster character education in students.